With the construction of the Harburg Carrée residential and commercial building and the CinemaxX multiplex cinema in 1996, B&L Group gave the crucial impetus to the improvement of the urban quarter around Harburg station. The Harburg Carrée offers space for about 180 apartments, retail outlets, offices, social facilities and a public library. The Phoenix Center shopping centre, developed together with ECE, with its integrated multistorey car park, rounded out the successful urban quarter development in the heart of Harburg in 2004.